Pura
Pura offers 1 product on Pickly across Baby & Kids, with an average Pickly score of 92/100 and recurring certifications including B Corp, Vegan, Cruelty-Free.
How to assess Pura's range
This profile summarises products in the Pickly catalogue, not a complete audit of the company. A recurring label may cover a company, one range or an individual item; check its scope and current status with the named certifier.
Compare the exact model, usable quantity, warranty and available sources before treating a brand average as a buying recommendation. Averages can hide differences between products, and recorded strengths are not verified customer quotations.
Standards & certifications
Labels recorded across Pura's product range.
Score breakdown
Average scores across our scoring pillars.
- Animal Welfare100/100
- Environment98/100
- Sourcing95/100
- Labor90/100
- Transparency88/100
Categories covered
Where Pura shows up across our directory.
- Baby & Kids1
Strengths recorded in listings
Strengths mentioned most often across Pura's products.
- ✓Zero plastic construction
- ✓Highly durable and thick
- ✓Safe for newborn sensitive skin
- ✓UK based manufacturing
Sustainability commitments
"100% plastic-free, biodegradable, and made in the UK to reduce carbon footprint."
Products from Pura
Pura 100% Plastic Free Biodegradable Baby Wipes are the best sustainable wipes for UK parents, offering a zero-plastic, compostable solution that is gentle on sensitive skin.