Ethical Dupes
Equal or higher Pickly score · Equal or lower price band · Home & Cleaning. Selected by score and price band from our independently scored catalogue.
Sorted by Pickly score. Each card shows the delta vs your original.

Fair Zone
Fair Zone Natural Rubber Household Gloves are ethically sourced, FSC-certified, and vegan-friendly, providing a durable and compostable alternative to synthetic latex.

Homethings Eco-Friendly Toilet Cleaner Cedar & Spruce is a revolutionary powder-to-gel formula that eliminates single-use plastic while providing a deep, woodsy clean.

The Delphis Eco Toilet Cleaner is a professional-grade, plant-based solution that effectively removes limescale without harsh chemicals or animal-derived ingredients.

Bio-D Concentrated Fabric Conditioner Lavender is a top-rated UK-made laundry solution that offers plant-based softening and a natural scent without harsh chemicals.
Eco-Living
The Eco-Living Natural Laundry Stain Remover Bar is an effective, palm-oil-free stain stick that tackles stubborn marks without plastic waste or harsh chemicals.

The Neat. Multi-Surface Cleaner in Sage & Mint is a super-concentrated, plastic-free refill solution designed for the space-conscious UK consumer.

Friendly Soap
Friendly Soap Kitchen Bar is a vegan, plastic-free solid dish soap that effectively cuts through grease using natural lemon and lime oils, perfect for UK eco-homes.

Faith in Nature
Faith in Nature Dragon Fruit Hand Wash is a UK-made, 99% natural origin antibacterial soap that combines effective hygiene with ethical B Corp standards.

Miniml White Vinegar Cleaning Spray is a powerful, plant-based surface cleaner from a UK B Corp that offers a zero-waste refill system and superior streak-free shine.

Ecozone Drain Unblocker Enzymatic Formula 1 Litre is a bio-enzymatic, non-corrosive unblocker that uses natural cultures to digest organic waste, ideal for regular maintenance and prevention.

Wilton London
Wilton London Eco-Friendly Toilet Cleaner Cedar & Sage is a plant-based, biodegradable formula that provides a deep clean with a sophisticated designer botanical scent.

Bio-D Eco-friendly Oxygen Bleach is a powerful, chlorine-free stain remover that brightens whites and sanitises surfaces without harsh fumes, making it a top ethical choice.
Match the cleaner to the surface and the task. Concentration, dosage and the cost of a usable refill matter more than an attractive bottle or a vague eco claim.
| Check before buying | Why it matters | Trade-off or limit |
|---|---|---|
| Surface compatibility and dilution | Read the directions for stone, wood, fabrics and sealed surfaces. | A multipurpose cleaner may not replace a specialist product for every task. |
| Cost per diluted bottle or wash | Account for the stated dose and any reusable bottle you must buy. | A low pack price can hide fewer effective uses. |
| Storage and safety instructions | Check ventilation, child-safe storage and disposal guidance. | Eco-labelled products still need careful handling; never mix cleaning chemicals. |
Common mistake: Do not equate fragrance-free, biodegradable or plant-based wording with harmlessness to people, pets or waterways.